No Buzzwords, No Gatekeeping: Right Left Agency CEO Courtney Wasserburger on Scaling, Prosperity & Marketing That Actually Works

What if your deepest sense of prosperity has nothing to do with your business? That's where this conversation starts — and it only gets better from there. Courtney Wasserburger is the CEO of Right Left Agency, a digital marketing powerhouse helping B2B and SaaS brands scale through the belief that great marketing requires both sides of the brain: analytical rigor and creative conviction. She's also the host of How They Scaled It, a podcast featuring growth-stage eCommerce and SaaS founders on the pivotal decisions that shaped their success. In this episode of Plunge Into Prosperity, Courtney flips her own script — from interviewer to guest — and gets real about what building a decade-long agency actually looks like from the inside. We cover: → Why she walked away from a toxic job in 2013 — and what she and her business partner built from that exit → The philosophy behind the name Right Left Agency (data-driven creativity and why you can't have one without the other) → What she learned from 28+ episodes interviewing founders: they all think their problems are unique — they're not → The forced time off that changed everything: she came back and the agency was fine. Nothing was on fire. That's when she knew she'd built something real. → The 10-minute rule she teaches her team for client fires and late-night spirals → Buying her first home as a millennial who once thought it was impossible — and what making it her sanctuary looks like → Incubating the agency's own SaaS and product ideas from within → Why women's community spaces hit differently — and what Sacral Sisters represents for women building wealth This is a conversation for founders who've confused output with prosperity, leaders who want their teams to last, and anyone building something they actually want to live inside. Connect with Courtney & Agency: 🔗 https://rightleftagency.com/ 📍 What if your deepest sense of prosperity has nothing to do with your business? That's where this conversation starts — and it only gets better from there. Courtney Wasserburger is the CEO of Right Left Agency, a digital marketing powerhouse helping B2B and SaaS brands scale through the belief that great marketing requires both sides of the brain: analytical rigor and creative conviction. She's also the host of How They Scaled It, a podcast featuring growth-stage eCommerce and SaaS founders on the pivotal decisions that shaped their success. In this episode of Plunge Into Prosperity, Courtney flips her own script — from interviewer to guest — and gets real about what building a decade-long agency actually looks like from the inside. We cover: → Why she walked away from a toxic job in 2013 — and what she and her business partner built from that exit → The philosophy behind the name Right Left Agency (data-driven creativity and why you can't have one without the other) → What she learned from 28+ episodes interviewing founders: they all think their problems are unique — they're not → The forced time off that changed everything: she came back and the agency was fine. Nothing was on fire. That's when she knew she'd built something real. → The 10-minute rule she teaches her team for client fires and late-night spirals → Buying her first home as a millennial who once thought it was impossible — and what making it her sanctuary looks like → Incubating the agency's own SaaS and product ideas from within → Why women's community spaces hit differently — and what Sacral Sisters represents for women building wealth This is a conversation for founders who've confused output with prosperity, leaders who want their teams to last, and anyone building something they actually want to live inside. Connect with Courtney & Agency: 🔗 https://rightleftagency.com/ 📍 https://www.linkedin.com/in/courtney-wasserburger-14543519/